Apple’s iBeacon technology has landed in retail stores, in basketball arenas and soon it will take center stage in a museum. As reported by 9to5Mac, the New Museum in Now York City will use iBeacons to simulate a minefield as part of the UN’s International Day for Mine Awareness and Assistance in Mine Action. Patrons who plan to visit the minefield exhibit can download the Sweeper app for iOS or Android starting April 3rd. iBeacons installed within the museum will trigger a landmine explosion on a user’s phone when they get to close to an iBeacon transmitter. The Sweeper exhibit is a live experience of a virtual minefield. When used at a UN event, Sweeper (www.getsweeper.com) is the app that allows anyone to experience the fear of living with land mines (App is going live on April 3). Using iBeacon, a low energy Bluetooth technology to find a phone’s location, the Sweeper app detects transmitters hidden throughout the exhibit. When a person comes too close to a transmitter, it acts as a landmine and detonates, filling the user’s headphones with a jarring, visceral explosion followed by an audio testimony of someone’s actual experience. Users are then invited to make a small donation of $5 to help ensure no one ever has to go through what they just did. If you are interested in this technology and live in NYC, you can visit the public exhibit at the New Museum in New York City on April 4th between 11am and 3pm. Using iBeacons to raise social awareness about such an important issue is one of the most innovative uses of the technology we have seen thus far, How else do you see iBeacons being used outside of the retail sector? Continue reading
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